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Marketing Manager at Masruq Investment Limited, Dutse / Kubwa, Abuja (FCT).


Masruq Investment Limited is one of Nigeria’s leading producers of flour, foods and spices.

We are recruiting to fill the position below:

Job Title: Marketing Manager

Location: Dutse / Kubwa, Abuja (FCT)
Employment Type: Full-time

Job Objective / Purpose of Job

  • Sales/Marketing Manager leads the marketing strategy and campaigns in line with the strategic directions of the company.
  • Responsibilities include promoting the brands visibility to retain existing customer and increase penetration into new and untapped markets.
  • Should be responsive to trends; and build strategic partnerships that will achieve sales growth.
  • You initiate and execute innovative and creative marketing promotions and lead generations to grow the customer base while retaining existing clients.

Job Duties / Responsibilities / Accountabilities

  • Build strategic relationships and partner with key industry players, agencies and vendors.
  • Develop and implement effective marketing strategies to retain existing customer and attract new ones.
  • Identify business leads, attract, and convert potential clients to loyal ones.
  • Design creative marketing campaigns and successfully deploy, from ideation to execution, expanding the reach of the brand.
  • Liaise with Partners to meet product specifications for potential customers and improve satisfaction for existing customers.
  • Increase the existing customer pool to boost market share.
  • Identify and deploy the most effective channels to promote and raise brand awareness of Masruq Investment Limited value proposition.
  • Manage the design and production of marketing contents and promotional materials-brochures, website, social media etc. and ensure that they are in line with our brand identity.
  • Prepare and manage the budget and ensure all marketing spends deliver commensurate return on investment.
  • Track the effectiveness of marketing campaigns, gain insights, and report findings to management.
  • Analyze customer insight, consumer trends, market analysis, and marketing best practices to build successful strategies.
  • Work closely with the Production Manager to meet target and for business expansion.
  • Oversee and approve marketing material, from website banners to hard copy brochures and case studies
  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals
  • Analyze industry trends and adjust marketing campaigns/strategy accordingly

Requirements

  • Higher Diploma / Bachelor’s Degree in Marketing or any related Discipline
  • Membership of relevant Professional affiliation.
  • Minimum of 5 years Marketing/Sales experience, of which 4 years should be in Food production like Plantain, Yam, Beans, Flour industry.
  • A deep understanding of marketing principles
  • Must have achieved obvious results in Marketing/Sales with evidence of continuous growth especially in the Food production industry.
  • Apt knowledge of institutional market trends.

Required Key Skill:

  • A highly creative and innovative individual who can think outside the box.
  • Self-driven, ambitious, and motivated to achieve results.
  • Strategic thinker who possesses solid business acumen and is able to organize and manage multiple priorities.
  • Able to make outstanding presentations to stakeholders.
  • Excellent negotiation skills.
  • Excellent communications skill
  • Problem Solving & Critical Thinking
  • People skills
  • Analytical and numerical skills.
  • Excellent Time management skills.
  • Ethical Practice.
  • Leadership skills
  • Strong attention to detail.

Most Desired Attribute:

  • Be well verse in food production linelike Plantain, Yam, Beans, and Flour production.

Application Closing Date
5th December, 2020.

Method of Application
Interested and qualified candidates should send their CV to: hr.masruq@yahoo.com using the Job Title as the subject of the mail.

Note: Desired candidates should be a resident around Dutse / Kubwa, Abuja.

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